11 Jul 2025by Harry Kemble
Celestyal has launched a tour operator called Celestyal Travel which will sell land and cruise packages through the UK market.
The new brand has joined Hays Travel Independence Group, is fully Atol-licensed and Abta bonded, and will be headed up Janet Parton, Celestyal’s vice-president of business development.
She has taken up the role of managing director of Celestyal Travel which offers land and sea packages to destinations such as the Greek Islands, the Mediterranean, Arabian Gulf and the Maldives. More destinations will launch in due course, Celestyal confirmed.
Celestyal said it has launched a call centre to respond to trade enquiries and confirmed bookings are commissionable across all elements of the journey.
The tour operator is specifically aimed at the “cruise curious” traveller, providing “simple ways to discover the world and try out a cruise with reassurance of one inclusive fare”, it added.
Prices for a four-night Iconic Greek Weekender itinerary, with departures available from August 2025 to October 2025, start from £879 per person. The fare includes return flights, a night’s hotel stay and a three-night Greek Islands cruise on Celestyal Journey, calling at Mykonos, Kusadasi, Patmos, Heraklion and Santorini.
The 14-night Heavenly Med Escape, departing 18 October 2025, leads in at 1,249pp. The price includes return flights, seven nights in Rhodes, internal flights from Rhodes to Athens, followed by a seven-night cruise on Celestyal Journey around Greece and the Adriatic.
Parton said: “The concept of Celestyal Travel was driven from direct feedback from our valued agent community and trade partners, who told us that they wanted to be able to sell flight inclusive Celestyal packages to their UK guests.
“We realise that many travel agents do not have their own ability to dynamically package, and as a direct result we are delighted that they will now be able to confidently sell a Celestyal cruise with flights, hotels and transfers.”
Janet Parton will head up the new brand while also retain her position at Celestyal (Credit: Celestyal)
Parton added: “With commissionable bookings and a dedicated UK call centre, we’re demonstrating our commitment to the trade, ensuring agents feel supported every step of the way.
“The fantastic sales that our tour operators and OTAs deliver for us remains unchanged and we continue to work closely with all of our agent partners.”
