A recent ranking has named Albania as the top destination to visit this year. The list was compiled by HelloSafe, an insurance comparison website, which evaluated countries based on safety, affordability, climate, and social media engagement.
Albania scored 75.8, placing it ahead of 19 other countries. The ranking reflects a growing interest in Albania as a travel destination, offering an alternative to more popular Mediterranean countries like Greece and Croatia. Albania’s coast has been identified as Europe’s top trending destination for 2025, according to the same report.
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Among the places recommended for visitors are Ksamil and Dafina Bay. Ksamil is noted for its unique coastline, consisting of small coves, islands, headlands, and lagoons. Dafina Bay is a protected nature reserve on the Karaburun peninsula, known for its natural environment.
Beyond the coast, Albania’s inland areas also offer attractions. The preserved valley of Theth, located in the country’s Alpine region, is highlighted as a top site to visit. This area features pastures, pine forests, and lakes set against a backdrop of mountain peaks.
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The report considered multiple factors to arrive at the rankings. Safety measures and affordability were key elements. The climate index accounted for rainfall levels and temperatures deemed ideal for travel. Social media engagement was included to reflect how much interest destinations generate online.
Following Albania in the ranking are Colombia, which scored 72.2, and Laos with 71.9. Both countries offer diverse experiences and continue to attract visitors looking for new destinations.
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The top 20 destinations cover a wide geographic area, including countries from different continents. Among the list are El Salvador, Serbia, Saudi Arabia, Kazakhstan, Bhutan, Bahrain, Guatemala, Mongolia, Armenia, Puerto Rico, Ghana, Uruguay, Andorra, Tanzania, Samoa, Moldova, and Sri Lanka.
This ranking provides travellers with options for destinations that balance safety, cost, pleasant weather, and popularity on social media platforms. For those planning trips in 2025, Albania and the other top-ranked countries offer opportunities to explore new places with growing appeal.
