A new travel trend known as ‘raw-dogging’ is gaining traction, particularly among young men, who are challenging themselves to endure long-haul flights without any form of in-flight entertainment, food, or even sleep.
The trend, which has seen increasing posts on social media, is being hailed by some as a test of resilience and self-control.
The concept involves passengers spending hours mid-air, often on flights exceeding 10 hours, simply staring ahead or at the in-flight map.
The trend has been popularised by figures such as Manchester City footballer Erling Haaland, who recently boasted about completing a seven-hour flight without using his phone or consuming any food or water.
While some participants view it as a mental recharge, health experts are sounding alarms.
Dr Gill Jenkins, a GP, has called the trend “idiotic,” warning that avoiding movement and hydration on long flights can lead to serious health risks, including dehydration and deep vein thrombosis.
Despite these concerns, business psychologist Danielle Haig suggests the trend may be a reaction to the increasingly fast-paced, technology-driven world, offering participants a chance to reclaim mental space and foster a deeper connection with their inner selves.